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How The Okunoren Twins Redefined Male Fashion in Nigeria


Taiwo Okunoren, co-founder and creative director of Okunoren Twins opened up about their brand, scaling and more on the final episode of ‘Season 1 of Conversations With Labo’.

Speaking about this interview, Labo who is one of the early customers of the brand said,

“This episode was particularly emotional for me because I had personally seen the Okunoren Twins grow from their parent’s boys quarters, sewing trousers for me at N3,000 to become a global brand with a state of the art flagship store and clients all over the world like Sheikhs and British military officers.

They don’t thrive on controversy, don’t do red carpets and hardly ever participate in fashion shows. Matter of fact, several people don’t know the faces behind the brand. Taiwo shared the strategy they adopted and how they have remained market leaders after so many years

Taiwo also talked about their relationship with competition and the future of the Okunoren twins brand.”

Watch the interview below.

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