PUMA teams up with JAY-Z to create ‘wears’ inspired by the rapper’s new ‘4:44’ album. The fashion brand will be dropping different materials in support of Jigga’s new album and his upcoming ‘4:44’ tour.
The first silhouette off their collaboration is the PUMA Clyde. A senior member of PUMA’s marketing team took to Twitter to share part of his company’s joint efforts alongside Jigga.
@sneakerboxclyde posted a shot of the back of a forthcoming PUMA sneaker, which features the album title and PUMA’s signature on the white outsole.
Stay tuned as we source for more information.